NewHero is a generative media studio that creates stories people want to share. Across mediums and visual formats, we explore stories that reflect who we are and who we fear we might become.

Most generative AI studios want to build the next major ad agency. Some want to be the next Disney. NewHero is building something else. We're building a generative media studio for the art house audience. The people who seek out A24 and NEON releases. The ones who want genre-blending stories that challenge them.

We don't chase festivals or wait for acquisition. NewHero self-distributes everything on open platforms. We build brand identity as the primary demand driver rather than relying on critical gatekeepers or traditional tastemakers.

Manifesto

We are all flawed, imperfect, and endlessly fascinating heroes of our own lives. That's where the magic lies. We believe generative media can make you feel something real. In a world where everything feels disposable, we're here to create stories that move you to act, to share, to create.

This isn't a replacement for traditional media. It's an entirely new medium. Radio to television. Live action to animation. That's how we view generative media. This new media isn't precious. It's personal. And, it's already here. We don't apologize for any of it.

Stories still rule. But there's a new hero.

Contact

For press inquiries and select collaborations, contact us at hello@newhero.com.